| The following article has
been re-printed from the July 15, 2008 AMSOIL
"Direct Line" Dealer news magazine.
Use of AMSOIL
synthetic lubricants, Ea Air Filters and fuel
additives help customers stretch their fuel dollars.
Use of AMSOIL synthetic
lubricants, Ea Air Filters and fuel additives help
customers stretch their fuel dollars. With gasoline
and diesel prices continually climbing and setting
record highs, improved fuel economy has become a top
priority for people and businesses that rely on
vehicles and heavy equipment in their daily
operations. In addition to providing superior
protection
and performance, AMSOIL synthetic motor oils, gear
lubes, transmission fluids, air filters and fuel
additives can have a profound impact on fuel
economy, presenting Dealers with another solid
marketing angle when presenting AMSOIL products to
customers.
Synthetic Lubricants
AMSOIL synthetic motor oils, gear
lubes and transmission fluids effectively improve
fuel efficiency through reduced friction (fluid
friction and friction between moving parts),
superior thermal and oxidative stability and
resistance to volatility.
Fluid Friction
Refined petroleum-based lubricants are composed of
irregular molecules of various sizes. As they slip
across each other, excess friction is created. The
vehicle’s engine must burn extra fuel to overcome
this friction, decreasing fuel economy. AMSOIL
synthetic lubricants, on the other hand, contain
only smooth, uniform molecules that easily slip
across each other, reducing internal friction within
the lubricant, allowing fuel to be diverted from the
task of overcoming friction to reaching the
drivetrain, decreasing overall fuel consumption. In
addition, AMSOIL offers lower cold temperature
viscosity synthetic motor oils that
further reduce fluid friction and increase fuel
economy in below-normal operating temperatures
without sacrificing protection and performance.
AMSOIL Synthetic 5W-40 Premium API CJ-4 Diesel
Oil (DEO), for example, is recommended for
diesel applications requiring heavier cold
temperature viscosity 15W-40 diesel oils, while
AMSOIL Synthetic 0W-20 Synthetic Motor Oil
(ASM) is recommended for gasoline applications
requiring 5W-20 motor oils, and
AMSOIL Signature Series 0W-30 Synthetic Motor Oil
(SSO) is recommended for gasoline applications
requiring 5W-30 and 10W-30 motor oils.
Friction Between Moving Parts
Oil viscosity plays a critical role in reducing
friction. If viscosity is too high, it contributes
to fluid friction, while an oil with a viscosity
that is too low cannot adequately maintain a
complete, unbroken oil film between engine surfaces.
Without this film, excess friction is created
between moving parts, increasing wear and fuel
consumption. The synthetic construction of AMSOIL
synthetic lubricants ensures viscosity remains
consistent due to excellent high temperature/high
shear properties, maintaining an unbroken oil film
between engine parts, reducing friction and
decreasing fuel consumption.
Thermal and Oxidative
Stability
Some of the chemicals in conventional lubricants
break down at temperatures within the normal
operating range of many vehicle and equipment
components, coating components with varnish,
deposits and sludge and leaving the oil thick and
difficult to pump. This higher viscosity oil reduces
engine and fuel efficiency because components must
expend extra energy, and extra fuel, to do their
jobs. AMSOIL synthetic lubricants contain no
volatile contaminants, making them much more
resistant to thermal and oxidative breakdown.
Components stay clean, oil viscosity remains
constant and fuel efficiency remains high.
Volatilization
Conventional lubricants are also very susceptible to
volatility. When the oil’s lighter molecules
volatilize during hot operating conditions, it
contributes to further viscosity increase and
reductions in fuel economy. Because AMSOIL synthetic
lubricants contain uniformly sized molecules, they
resist volatilization much better than conventional
lubricants, maintain their viscosities and allow
more fuel to be used for vehicle propulsion,
improving fuel economy.
Calculate the Savings
Industry tests demonstrate an average conservative
two to five percent increase in fuel economy by
switching to synthetic lubricants, while many AMSOIL
customers report even larger gains. According to the
most recent data from the Bureau of Transportation
Statistics, the average passenger vehicle uses 554
gallons of gasoline per year. At a price of $4 a
gallon, 554 gallons of gas costs $2,216. A five
percent fuel economy improvement would save 27.7
gallons of gasoline and yield $110.80 a year in fuel
savings. That’s enough to cover the price of a
year’s supply of AMSOIL synthetic motor oil and Ea
Oil Filters, with money left over. Imagine a fleet
of 100 class 8 diesel trucks running an average
120,000 miles per year at an average 6.5 mpg with
diesel fuel at $4.70 a gallon. Using those numbers,
the fleet spends $8,676,923.08 on fuel annually. A
five percent fuel economy improvement would increase
the fleet’s fuel mileage to 6.825 mpg and reduce
fuel costs to $8,263,736.26. That’s a savings of
$413,186.82, enough for 87,912 gallons of fuel.
More Fuel Savings
In addition to the fuel savings provided by AMSOIL
synthetic lubricants, AMSOIL Ea Air Filters and fuel
additives contribute to further fuel efficiency
gains.
AMSOIL Ea Air Filters (EaA)
Incorporating revolutionary nanofiber technology,
AMSOIL Ea Air Filters excel in all three areas
critical to filtration performance: efficiency,
capacity and air flow. The increased air flow
contributes to more efficient engine operation,
increasing fuel efficiency by allowing the engine to
burn less fuel. Ea Air Filters allow more air flow
than filters that use cellulose media alone.
Cellulose fibers are larger than nanofibers, and
have larger spaces between the fibers, causing
contaminants to load in the depth of the media and
plug the air flow path, resulting in higher
restriction and less capacity. The synthetic
nanofibers in Ea Filter media have submicron
diameters and small interfiber spaces, which result
in more contaminants being captured on the surface
of the media and lower restriction. This all leads
to improved fuel efficiency.
AMSOIL Fuel Additives
AMSOIL P.i. Performance Improver (API) As
a vehicle’s engine accumulates miles, its
performance suffers from gasoline fuel-generated
deposits that form on the fuel injectors, intake
valves and combustion chamber. One of the negative
effects caused by these deposits is decreased fuel
efficiency. AMSOIL P.i. Performance Improver is the
most potent gasoline additive available today. As a
concentrated detergent, it is unsurpassed in
cleaning combustion chamber, intake valve and fuel
injector deposits, restoring peak engine efficiency,
fuel economy, power and drivability. Tests show P.i.
improves vehicle fuel efficiency by an average of
2.3 percent and up to 5.7 percent.
AMSOIL Diesel Concentrate (ADF)
Like gasoline engines, diesel engines also become
less efficient over time. Fuel injector deposits
interrupt spray patterns, causing poor fuel
atomization, incomplete combustion, excessive
emissions and smoke. Tests prove that AMSOIL Diesel
Concentrate cleans dirty injectors, improving fuel
economy by up to five percent and restoring
horsepower to like new.
AMSOIL Cetane Boost (ACB)
By raising cetane up to seven points, AMSOIL Cetane
Boost effectively improves combustion efficiency for
increased power and performance in all diesel
engines, increasing fuel efficiency up to 2 percent.
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